Role: Creative Communications Manager, Diocese of Austin - Communications Office
When the faithful needs guidance about a particular issue, Bishop Vásquez will issue a pastoral message. As part of our social media strategy, we post pull quotes of the message to provide our followers a quick glance at the main point.
The Challenge
The challenge was to create a flexible series of posts that provide a visual consistency. At the time, we did not have a system in place to leverage the building blocks of our brand.
The Solution
A social media template post that utilizes our two fonts to create a hierarchy that delineates an emphasis. The template can be utilized for other authors and provides a subtle illustrative background image.
Services Provided
Graphic Design
I designed these graphics to be flexible enough to cover a variety of topics while maintaining a visual consistency.
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